A No-Cal Comeback

No-cal soda, the original diet soft drink creation is being brought back to life for a taste of diet nostalgia. Originally invented in 1952 in New York, the beverage was created as a sweet treat that even diabetics could indulge in. A new company -- INOV8 Beverage Company -- has decided to launch their business with the re-release of the initial zero-calorie drink. Although it originally came in one singular flavor, the new release has four types: Cherry Lime, Chocolate, Clementine and Vanilla Cream.

Although I have no idea how the product actually tastes, I can say that their marketing image for the product (at least the one created via their web site) is fun. They're not afraid to bring back the old-school ad jingles of circa 1950, and the text on the web site rings with light-hearted flavor.

"We use the best flavors available. We then find the calories and put them in a little closet where they have no chance to make you fat."

Now who can resist cracking a smile at that?