Diet Coke has done it again! The beverage brand just keeps rolling out new high-fashion cans that I covet, because yes, I like shiny, cool things. Unfortunately, it doesn't look like these will be available in the US. The new cans were unveiled earlier this month in the UK as part of the product's "Love it Light" campaign and will be rolled out in seven European countries in the coming weeks. The campaign also includes new ads and a Facebook app that apparently helps female consumers ‘get glam.’
Sooo, if any of my readers are in Europe or UK, feel free to send me a can, strictly for research purposes! Seriously, though, how cool is that houndstooth can? J'adore! The new ads are pretty adorable as well. Check it out!
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